案例研究员、案例编辑
Email: lixh20@sem.tsinghua.edu.cn
案例成果：
从事案例开发工作十余年，已开发教学案例近80篇，其中视频案例6篇，9篇英文案例（被哈佛商学院出版教学资源平台、毅伟出版社、The Case Center、SAGE收录并销售）。并在《清华管理评论》发表文章两篇，获得清华案例年度质量奖 3篇。研究的企业有三一重工、复星集团、五粮液、余额宝、安琪酵母、福田汽车等。每年编审校外来稿案例数十篇。
案例发表：
中国工商管理案例库
《五粮液的营销数字化》、《山东临工：持续推进的数字化转型》、《博奥生物：生物芯片领域“产学研用”的探路者》、《宝驾出行：分时租赁共享出行平台》、《辰安科技：从高校实验室到全球市场》、《盼达用车的分时租赁模式创新》
哈佛商学院出版教学资源平台
Bluestar's Acquisition of Adisseo (C) "
"Digitalization of Foton Motor"
"Wuliangye Group's Digitalization in Marketing"
"Kingdee in 2011: Stranding or Dormancy? "
"Xinxing Ductile Iron Pipes: Transforming the Management Control System in Time of Crisis"
"Yanzhou Coal Mining Company Limited: Overseas Acquisitions (A) "
Yanzhou Coal Mining Company Limited: Overseas Acquisitions (B) "
"Zenglibao: An Internet Money Market Fund Run by Tianhong"
毅伟出版社
“Bosai Minerals: A Journey of Going Global Guided by Neo-Confucianism”
研究方向：
战略管理与执行、创业与创新、组织行为与领导力
个人寄语：
管中窥豹，但求洞察管理精髓；字斟句酌，只为传播商业价值。
Xiaohui LI
Case Specialist, Case Editor
Email: lixh20@sem.tsinghua.edu.cn
Case Achievements
With more than ten years in case development, she has developed nearly 80 teaching cases, including 10 published worldwide. In addition, she has published three case articles in the Tsinghua Business Review. The companies in her research include Sany Group, Fosun Group, Wuliangye, Anqi Yeast, Foton Motor. Each year, she edits and reviews dozens of cases from outside the university.
Case Publications
Cases at Harvard Business Publishing – Education
Bluestar's Acquisition of Adisseo (C) "
"Digitalization of Foton Motor"
"Wuliangye Group's Digitalization in Marketing"
"Kingdee in 2011: Stranding or Dormancy? "
"Xinxing Ductile Iron Pipes: Transforming the Management Control System in Time of Crisis"
"Yanzhou Coal Mining Company Limited: Overseas Acquisitions (A) "
Yanzhou Coal Mining Company Limited: Overseas Acquisitions (B) "
"Zenglibao: An Internet Money Market Fund Run by Tianhong"
Cases at Ivey Publishing
“Bosai Minerals: A Journey of Going Global Guided by Neo-Confucianism”
Research Interests
Strategic management and execution, entrepreneurship and innovation, organizational behavior and leadership
